Wine Club

Allow me to introduce myself, Karl Elwood, our company, Elwood Wines, and how we hope to be your gateway to buying better wine as one of the advantages of being a member of the Ideas Factory.

One of my great fortunes has been working with two of the wine industries most influential characters; with Graham Chidgey at Laytons and with John Armit at Armit’s. This brought me into contact with some of the world’s greatest winemakers, who have inspired me throughout my time in this profession. For me, it is the personality behind the bottle that captured my imagination and has supplied me with the hidden story that goes with each wine that I have had the pleasure of tasting, selling, and even drinking myself.

I soon discovered that great wine makers are not exclusivel.

behind the finest and usually most expensive wines. There  are so many talented producers that have turned otherwise  under-performing estates into exciting gems. The explosion  of high quality wines from the New World demonstrated what  can be achieved with the right level of passion and skill, and  the Old World has quietly been going through a revolution  and we are seeing so many exciting wines from France,  Italy and Spain today and not just from the more celebrated  regions. Sadly, the production level from these estates is  often too small for the multiples or supermarkets to ship, so  very few wine drinkers will hear about them.

So I set up elwood wines in 2008, looking to offer wines  from these little known estates that I believe deliver great  value, especially important in times of tighter financial  responsibility. So I say continue to enjoy your wine and with a  little guidance, paying less for it does not necessarily mean a  compromise on quality.

I like to think that wine has two fundamental elements.

Firstly, it is about the people – the wine maker, the shipper  and their relationship with their customers and ultimately the  customer’s relationship with friends and family that finally  enjoy the wine together. Secondly, it is about the quality of  the wine that enhances the enjoyment as it takes its journey  from vineyard to table.

For my involvement, I would like to think that I can be part  of the links between the vineyard and your table and it is  with this ethos in mind that I have been invited by the Ideas  Factory to be your resident wine expert.

Wine is such a personal experience that we will not all like the  same things.  Twenty five years in this business has taught  me ways to try and understand which wines you will like best,  even if you are not sure yourself.  Afterall, it’s about building  relationships with your customers.

The aim of the Ideas Factory Wine Club, is to offer you mixed  cases of different wines, 15-20% off high street prices, with  notes on each, so that you know what you’re talking about  when you try them.  You will also be able to speak directly to  Karl Elwood on 01273 242535 or 07811360729 if you wish   to discuss any specific wine requirements.

FIRST OFFER

Orders need to be placed by 6th of August 2010.

Delivery charges: £9.50 for a single case,   £4.50 per case for two cases or more.

THE SUMMER ESSENTIALS PACK

£50 for one bottle of each of the wines, or £90 for

2 bottles of each

DOMAINE COSTE ROSÉ 2009, LANGUEDOC, FRANCE Palish pink in colour, with a plump, dry palate and flavours of  strawberry and blackberry. Fresh and round with good length.

DE MARTINO ESTATE SAUVIGNON BLANC 2009, MAIPO

VALLEY, CHILE

This Sauvignon has intense fruit, particularly pineapple, white  peaches and citrus, and a crisp, fresh,elegant palate. The wine  is extremely well balanced with a long, fruity finish.

VILLA ANTINORI BIANCO 2008, TOSCANA IGT, ITALY

Intense aromatic notes of yellow rose lead to a fresh,  medium-bodied palate and a nicely lingering finish.

COTES DU RHONE 1ER COTE 2007, LA FERME DU MONT

Give it some air, put in the fridge for 30 minutes if it’s a  hot day and enjoy the silky and seductive flavours of this  excellent wine.

NORTON FINCA LA COLONIA MALBEC, MENDOZA,

ARGENTINA

Sweet and spicy aromas, reminiscent of black pepper.

Ripe red fruit on the palate, smooth texture and a

harmonious finish.

YALUMBA BAROSSA PATCHWORK SHIRAZ

2008, AUSTRALIA

The warm Barossa Valley brings ripeness, weight, plenty of red and dark berry flavours and spice to this Aussie classic.

THE FOODIES MIXED CASE

Wines best suited to good food and good company

£145 for 12 bottles

LA CHAPELLE DU PIC 2009, COTES DE PROVENCE ROSÉ

Salmon pink with lovely aromas and flavours of summer  fruits – strawberries and cherries – and a tangy finish.
Try with some BBQ’d king prawns, a little chopped chilli,  corriander and a squeeze of lime.

MACON VILLAGES 2008, DOMAINE LES CHENEVIÈRES,

BURGUNDY, FRANCE

Beautiful honeysuckle aromas on the nose and a soft, rounded palate with notes of red apple.  Great With sea
food  – moules marinière works a treat!

A fabulous aroma of pear drops and a hint of spice. This dry,  elegant and notes of orchard fruits. Just great with Thai or  Indian food.

CASA LAPOSTOLLE MERLOT 2008, RAPEL VALLEY, CHILE

Clean aromas of ripe red fruit dominate with sweet spices  and notes of rosemary and herbes de Provence towards the  end. Medium-bodied, well-balanced and fresh.  A simple  plate of charcutierie and cheese is a good match.

PRUNOTTO DOLCETTO D’ALBA 2008, PIEDMONT, ITALY

Typical Dolcetto: striking violet colour, vibrant plum and  redcurrant fruit, with a bright, aromatic palate.  Pasta is   the natural choice, but if served slightly chilled it is great with fish.

CROZES HERMITAGE 2007, LES HAUTS GRANITS,

JEANNINE BOUTIN

Produced entirely from Syrah grapes. Classic notes of black pepper and lavender on the nose, with dark cherries and roast peppers on the palate. Very silky tannins and great finesse – certainly not too heavy for summers evening.   Try with a rolled shoulder of lamb stuffed with rosemary   and pancetta.

TERMS AND CONDITIONS

Order deadline is 27th August 2010 and orders will be

dispatched within 2 weeks of this date.

Wines are offered subject to availability and final  confirmation. If a wine is no longer available at time   of ordering, a suitable alternative will be suggested.

Delivery charges apply: £9.50 for a single case; £4.95

per case for two cases or more.

Deliveries can only take place Monday to Friday. Please leave instructions where the wine can be left, if you are out at time of delivery.

http://elwoodwines.co.uk/main/contact_us.html

To order, please call Karl Elwood directly at Elwood Wines on 01273 242535.

Buyers must be 18 years and older. The drivers are not authorised to leave wine with anyone that appears to be under 25 years of age when proof of age cannot be provided.