11th July 2013
The Ideas Factory: Pitch and Network evening Our next event will be on the Thursday, 11th July at the RADA studios . We meet every six weeks or so in Central London. New concepts are...View More Information
THIS OPPORTUNITY HAS BEEN FULLY FUNDED AND HAS NOW CLOSED - Already established and in a number of Sainsbury's outlets, as well as dozens of food chains through the UK and Europe - you can actually taste this product before investing in it.
What would you do if I told you that tomorrow, you could own a unique product-line sold by some of the UK's leading grocery retailers?
What's more, you wouldn't have to do anything - all of the hard work would have already been done for you!
The research and development done; the market research done; the packaging done; the advertising and marketing done; and most importantly, sales... done!
All of the early risk has been totally taken out of the equation and the company even has EIS status, meaning outstanding tax benefits for investors.
Well that's what we can offer you today - a finished product that's already been very well received in Morrisons, Whistlestop, Harvey Nichols and Selfridges. Rick Stein even stocks it in his delicatessens.
But that's just the tip of the iceberg. Because now, after testing the product against 900 others - yes 900 - Sainsbury's has put in an order to stock it in 119 of its stores.
Now at this point, I'd like to remind you of three regular young guys, who back in 1999 craved a healthy line of Smoothies...
That industry was worth just £400K per year when they started. Now their Innocent brand enjoys a 77.5% share of a UK Smoothie market, worth £169 million annually.
So what's the product? Well I can tell you that it sits within a category worth a lot more than £400K. This sector is in fact worth £324 million every year in the UK - and that figure is set to grow rapidly.
And just as most of the world's great innovations are, the product itself is very simple and more importantly, unique. It's the only healthy, Popped Corn Cereal Bar on the market - yes, you read right, healthy!
Popped corn, and we didn't know this, is regarded not just as a health food, but as one of the healthiest foods.
Research was published in Summer 2009 indicating that it contains the highest amount of antioxidants of all the wholegrain foods and that it is also the most fibrous wholegrain.
Make no mistake, this is a mainstream health product; tried, tested and most importantly, loved. You can go to your local Whistlestop or Morrison's and try it out for yourself.
POD Good Food , which has 19 outlets in Central London, recently replaced the very popular Eat Natural cereal bars with this product.
It was number one in Sainsbury's taste trials and now it has the chance to move beyond organic growth and into the realms of becoming a genuinely successful supermarket product line.
The Sainsbury's order needs to be filled for June and the issue is that our partner here, just like the guys from Innocent, has grown his business organically - very nicely it must be said, but now he needs to scale up.
This is a once in a lifetime opportunity from Sainsbury's and if he doesn't take on new investment now, he'll miss out. It's as simple as that!
This is not a start-up. This is one of the very few opportunities that skips all of the risks associated with a start-up and allows you to have a slice of a company that has done all of the hard work already.
There is a time for organic growth and a time for scale. This company has done the former and is now ready to enter a whole new ballgame thanks to all its previous grind... and you can be a part of it.
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This communication has been approved as a financial promotion for the purposes of section 21 of the Financial Services and Markets Act 2000 (“FSMA”) by Hypa Management LLP (the “Firm”) which is authorised and regulated by the FCA. This communication relates to a potential investment opportunity in an early stage, unquoted company. Your attention is drawn to the fact that such investments are of a long term and illiquid nature and will not be quoted on any recognised or designated investment exchange and, accordingly, there will not be an established or ready market such investments. The information contained within this communication may not be used for any purpose other than considering whether you should enter into discussion with any business described. References to taxation are only general indications and the effects of any tax reliefs will be dependent on your personal circumstances. You are strongly recommended to seek further specific tax advice on your personal circumstances before investing.
Reliance on this promotion may expose you to a significant risk of losing all of the property or assets invested. You are strongly recommended to seek independent professional advice from an appropriately authorised and specialised adviser as to whether such an investment is suitable for you.